Introduction

Public procurement and contracts represent a huge €2 trillion market in the European Union (EU), yet it is complex and difficult to access. Despite significant policy efforts, the market is still skewed, with access dominated by a few large, specialized players. Modern technology, such as AI, ML, and LLM tools, offers significant opportunities to improve the efficiency of public tenders, boosting success rates and delivery quality. Tools like Hermix are transforming this space by supporting tender monitoring, opportunity analysis, bid preparation, and proposal generation.

Pains in public sector sales

Public sector sales, involving large corporations, SMEs, consultancies, and academia, are challenging. Suppliers spend a significant amount of time monitoring tenders and qualifying them, with presales managers dedicating up to 50% of their time to tender reading and qualification. Writing tenders is expensive, often costing up to 2% of the total contract value, or even 6% of revenues for SMEs. The effort put into tender processes often does not align with the value of the tender or the success rate. Public procurement is also marked by high entry barriers and inefficiencies, with only 1.3% of EU companies accessing public contracts.

Opportunities in public procurement with Hermix AI

• Smart tender monitoring and alerts
• Smart market intelligence, insights and opportunity matching
• Opportunity qualification based on customer budgets, past projects, competition analysis, requirements analysis, analysis of skills, competences, certifications, experts
• Proposal automation, bid preparation, preparing drafts with AI/GPT tools

Introducing Hermix

Hermix helps companies win public contracts with AI-driven tender monitoring, bid automation, and market intelligence. Used by major companies like  Capgemini, Fujitsu, Indra, Atos-Eviden, Publicis-Sapient, Arhs (Accenture), Aricoma, Intellera (former PwC, now Accenture), Unisys, Vass, Technopolis, Engineering, Unisystems, OTE (Cosmote), Brayton, Zitec, Eau de web, Mindit, Edda, Luminess, Axians (Vinci), etc. it boosts efficiency, success rates, and access to public contracts.

Benefits of Hermix

• Cost efficiency – Upgrading the bid/presales team from data entry to data analysis.
• Efficiency, focus – Increase proposal success rates to 60-70%.
• Delivery quality -choose the best technology and partners.
• Sustainable, repeatable sales.
  

Impact on the Public Sector

Hermix’s AI-driven approach aligns with core European values such as transparency, efficiency, and competition. It helps democratize access to public procurement, lowering entry barriers for SMEs, startups, and new entrants. Public authorities also benefit by gaining a better understanding of their supplier ecosystem, improving procurement planning, and enhancing synergies between projects and initiatives.

Conclusion

The B2G market requires disruptive technologies like AI and ML to improve efficiency and accessibility. Hermix provides a practical solution for public sector sales, offering cost efficiency, higher success rates, and improved proposal quality. With AI tools like Hermix, public procurement can become more transparent, efficient, and inclusive, benefiting both suppliers and authorities.

This insight is based on the article published by Stefan Morcov, CEO of Hermix, and Michel Bosco, PhD Eng – EuropIA, MAM, Associate Professor at Université Côte d’Azur, in the book L’intelligence artificielle – Institut Europia, published by Ovadia Publishing House.