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50% increase in the efficiency of your sales/presales teams, with Hermix

Posted on 24/09/2024 by Ana-Maria Puiu

With Hermix, a 4-people sales/presales team delivers the work of 6-people

Key take-aways

  • Hermix helps companies win public contracts, with tender monitoring, analysis, and market intelligence based on AI.
  • Hermix replaces 1-4 hours of technical specs analysis, for each tender. 
  • Hermix replaces 2+ hours of commercial qualification for simple tenders, and up to 2-3 days of desk research for complex tenders.

Challenges in the public procurement market

The public procurement market (B2G) is huge, complex, and difficult to access. Suppliers and beneficiaries of public contracts, such as large corporations, SMEs, consultancies, academia are facing huge pains in B2G sales. Presales managers spend about 50% of their time on tender reading and qualification, highlighting inefficiencies in the process.

High cost of tendering

Writing tenders or proposals in the public sector is very expensive, with contractors spending up to 2% of the total contract value on bid processes, and even up to 6% of revenues for SMEs. Moreover, the effort for participating in tenders is not proportional to the value of each tender, nor to their success rate. According to a survey of 179 UK construction firms, those winning one in every five projects could be spending as much as 22% of operational turnover on sales and presales effort.

Suppliers and beneficiaries of public contracts have a critical need to understand their ecosystem and automate their processes to increase the efficiency of their sales process, produce high quality and successful proposals/bids, and reduce the cost of sales. New, disruptive technologies and methods (AI, ML, LLM) are available but not used in the B2G market.

Hermix streamlines the sales process in the B2G market by 50%

Hermix increases the efficiency of your sales/presales team by 50%. With Hermix, a 4-people sales/presales team delivers the work of 6-people. Hermix replaces 1-4 hours of technical specs analysis, for each tender. Hermix replaces 2+ hours of commercial qualification for simple tenders, and up to 2-3 days of desk research for complex tenders.

Based on case studies we have run till today with our partners, as well as on the feedback we have received from paying customers, Hermix streamlines the sales process in the B2G market. More specifically, our value proposition for our primary group of target customers, i.e. public funds contractors includes:

1. Market intelligence including market research, opportunity qualification, and lead generation

  • 87% reduction in the time spent on market research activities.
  • 85% reduction in the time spent on tender summary analysis.
  • 75% reduction in the time for tender detailed analysis.
  • 200% increase in the number of qualified leads generated through strategic market research. 
  • 50% increase in the identification of relevant opportunities.
  • 2. Proposal generation and bid automation:
  • +10% compliance of proposals with tender requirements.
  • 60% reduction in the time needed for proposal writing. For a scenario of a team of 5 sales employees with an average daily rate of €300 and 1 presale manager with an average daily rate of €400 that they work 8 days with Hermix for the preparation of the proposal instead of 20 days (in the case the proposal if fully written by hand) this is translated to €22,800 savings.

2. Proposal generation and bid automation:

  • +10% compliance of proposals with tender requirements.
  • 60% reduction in the time needed for proposal writing. For a scenario of a team of 5 sales employees with an average daily rate of €300 and 1 presale manager with an average daily rate of €400 that they work 8 days with Hermix for the preparation of the proposal instead of 20 days (in the case the proposal if fully written by hand) this is translated to €22,800 savings.

Win more public contracts with Hermix

Hermix saves hundreds of hours of effort for you and your colleagues every month, making it easier for your sales and presales teams to succeed in the B2G market. While increasing efficiency by 50%, Hermix helps you save time, reduce costs, and secure more public contracts.