{"id":1340,"date":"2023-02-16T09:17:25","date_gmt":"2023-02-16T08:17:25","guid":{"rendered":"https:\/\/www.hermix.com\/?p=1340"},"modified":"2023-02-16T09:17:25","modified_gmt":"2023-02-16T08:17:25","slug":"pijnpunten-in-de-publieke-sector","status":"publish","type":"post","link":"https:\/\/hermix.com\/nl\/public-sector-pains\/","title":{"rendered":"Pijnpunten in de publieke sector"},"content":{"rendered":"<figure class=\"wp-block-post-featured-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Pijnpunten in de publieke sector\" style=\"object-fit:cover;\" srcset=\"https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1.png 1200w, https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1-300x157.png 300w, https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1-1024x536.png 1024w, https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n<p class=\"wp-block-paragraph\">Dagelijks besteden managers, offertemedewerkers, presales-medewerkers en accountmanagers die werkzaam zijn in de publieke sector uren aan het monitoren en begrijpen van nieuwe projectmogelijkheden.<a href=\"https:\/\/hermix.com\/nl\/pijnpunten-in-de-publieke-sector\/\" target=\"_blank\" rel=\"noopener\" title=\"\"> aanbestedingen<\/a>.<br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>De belangrijkste instrumenten die momenteel worden gebruikt voor overheidsaanbestedingen zijn:<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Het monitoren van platforms voor openbare aanbestedingen zoals <a href=\"https:\/\/ted.europa.eu\/TED\/browse\/browseByMap.do\" target=\"_blank\" rel=\"noopener\" title=\"\">TED<\/a>, waar we handmatig naar aanbestedingen zoeken, meldingen instellen en bewaken, en documenten downloaden en lezen.<\/li>\n\n\n\n<li>Het doorbladeren van de websites en documenten van overheidsinstanties.<\/li>\n\n\n\n<li>Google-zoekopdracht.<\/li>\n\n\n\n<li>Het beheren van lokale documenten en spreadsheets \u2013 waarbij we deze enorme hoeveelheid informatie handmatig organiseren en beheren.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Daarna, wanneer we een interessante kans vinden, herhalen we dit zoek- en analyseproces om elke kans goed te begrijpen.<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Om het te kwalificeren, door het te vergelijken met hun eigen competenties en strategie.<\/li>\n\n\n\n<li>Begrijp de concurrentie en de klant.<\/li>\n\n\n\n<li>Neem een GO- of NO-GO-beslissing.<\/li>\n\n\n\n<li>Bepaal de commerci\u00eble en technische strategie\u00ebn, zoals de aan te bieden oplossingen, de prijsstelling, partners en leveranciers.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Daarnaast besteden we elk jaar of kwartaal enkele weken aan het consolideren van onze commerci\u00eble strategie en actieplannen voor de middellange en lange termijn.<\/strong>, Dit gebeurt door het opbouwen en evalueren van verkoopprocessen, het analyseren van bestaande en potenti\u00eble klanten, hun budgetten, trends, projectmogelijkheden uit het verleden en de toekomst, technologie en werkprogramma&#039;s. Strategische planning op de B2G-markt (business-to-government) gebeurt grotendeels handmatig en is gebaseerd op gedeeltelijke, onvolledige en onnauwkeurige gegevens.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Zo gaan er elke maand honderden uren verloren en elk jaar honderden dagen.<\/strong>, Het extraheren en analyseren van gegevens in Excel-bestanden, het verwerken van cijfers, sorteren, filteren en prioriteren van informatie. Het is een tijdrovende klus. Het is handmatig werk, niet herbruikbaar en niet deelbaar. Er zijn aanzienlijke investeringen nodig om een nieuwe markt of een nieuwe klant te betreden. Het kan jaren duren om een nieuwe markt te begrijpen, zoals de autoriteiten in een nieuw land. Het kost weken of maanden om een nieuwe klant of een nieuw project te leren kennen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vergeleken met de moderne data-analyse- en automatiseringstools die in andere markten, zoals de detailhandel of B2B, worden gebruikt, lijkt dit wel het stenen tijdperk van informatiebeheer.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De kosten voor het werven van klanten zijn enorm. Marktanalyse is tijdrovend en ineffici\u00ebnt. Het slagingspercentage van offertes is laag, vergeleken met de aanzienlijke investering die nodig is om offertes in de publieke sector te schrijven. De technische aanbestedingen sluiten soms niet aan op de behoeften van de klant, wat tot kwaliteitsproblemen leidt.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al deze factoren vormen aanzienlijke belemmeringen voor het garanderen van duurzame of exponenti\u00eble groei.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><a href=\"https:\/\/hermix.com\/nl\/registreren\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Hermix<\/a> is een intelligente oplossing voor deze voor de hand liggende en alomtegenwoordige problemen. <\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Wij bieden automatisering en data-analyse voor de verkoop aan de publieke sector, voor <a href=\"https:\/\/hermix.com\/nl\/over-b2g\/\" target=\"_blank\" rel=\"noopener\" title=\"\">B2G<\/a> bedrijfsleven-naar-overheid:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Kansenbewaking, <\/strong>E-mailmeldingen, bladwijzers, slimme marktmonitor.<\/li>\n\n\n\n<li><strong>Kanskwalificatie<\/strong>, met bruikbare data en infographics over autoriteiten, concurrentie en lacunes.<\/li>\n\n\n\n<li><strong>Marktanalyse<\/strong>, Marktsegmentatie en prognoses. Inzicht in de markt: waar zit het geld, wie koopt en verkoopt, wat, wanneer, waar, hoe, behoeften, toekomstige kansen en verlengingen, concurrentie, tegenslagen, partnerrelaties en -behoeften.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Big data-analyse wordt al veelvuldig gebruikt in de detailhandel en consumentenmarkt. Met Hermix zal moderne analyse ook de publieke sector transformeren.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Every day, managers, bid, presales, and account managers that work in public sector sales spend hours monitoring and understanding new project opportunities and tenders. The main tools currently used for public procurement are: After that, when we find an opportunity of interest, we repeat this search and analysis process, in order to understand each opportunity: [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":6635,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"page_builder":"","footnotes":"","_ppma_block_editor_authors":""},"categories":[13],"tags":[],"ppma_author":[18],"class_list":["post-1340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Every day, managers, bid, presales, and account managers that work in public sector sales spend hours monitoring and understanding new project opportunities and tenders. 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