{"id":11217,"date":"2026-10-13T15:37:17","date_gmt":"2026-10-13T12:37:17","guid":{"rendered":"https:\/\/hermix.com\/?p=11217"},"modified":"2026-10-13T15:38:04","modified_gmt":"2026-10-13T12:38:04","slug":"comment-les-pme-peuvent-remporter-des-marches-publics-grace-a-lia-17-billion-dopportunites-webinaire","status":"publish","type":"post","link":"https:\/\/hermix.com\/fr\/how-smes-can-win-public-contracts-with-ai-1-7-trillion-in-opportunities-webinar\/","title":{"rendered":"Comment les PME peuvent remporter des march\u00e9s publics gr\u00e2ce \u00e0 l&#039;IA\u00a0: 1\u00a0700 milliards de livres sterling d&#039;opportunit\u00e9s (webinaire)"},"content":{"rendered":"<p class=\"wp-block-paragraph\">D\u00e9couvrez comment l&#039;IA peut aider votre entreprise \u00e0 trouver les opportunit\u00e9s du secteur public qui lui conviennent, \u00e0 simplifier les appels d&#039;offres et \u00e0 \u00eatre plus comp\u00e9titive pour remporter des contrats dans le monde entier.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ce que vous apprendrez<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Comment int\u00e9grer le secteur public en tant que PME<\/li>\n\n\n\n<li>Comment aborder les institutions internationales et europ\u00e9ennes<\/li>\n\n\n\n<li>Trouver et mettre en relation les opportunit\u00e9s gr\u00e2ce \u00e0 l&#039;IA<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Description<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les march\u00e9s publics repr\u00e9sentent un vaste march\u00e9 mondial, mais identifier les opportunit\u00e9s pertinentes et s&#039;y retrouver dans des dossiers d&#039;appel d&#039;offres complexes peut s&#039;av\u00e9rer difficile pour les PME. Dans ce webinaire pratique, Hermix expliquera comment l&#039;IA peut rendre les candidatures aux march\u00e9s publics plus rapides, plus claires et plus accessibles, permettant ainsi aux PME de rester comp\u00e9titives, quelle que soit leur taille ou leur exp\u00e9rience ant\u00e9rieure dans le secteur public.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00e9couvrez comment les outils d&#039;IA peuvent analyser les exigences des appels d&#039;offres, mettre en \u00e9vidence les principaux risques et obligations, et aider votre \u00e9quipe \u00e0 identifier les opportunit\u00e9s les plus prometteuses. Cette session explorera \u00e9galement comment les entreprises peuvent rep\u00e9rer et mettre en correspondance les contrats pertinents aupr\u00e8s des institutions nationales, europ\u00e9ennes et internationales, r\u00e9duisant ainsi le temps consacr\u00e9 \u00e0 la recherche d&#039;avis non pertinents.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous acquerrez des connaissances pratiques sur l&#039;acc\u00e8s au secteur public, l&#039;\u00e9valuation de la capacit\u00e9 de votre organisation \u00e0 soumissionner et la prise de d\u00e9cisions \u00e9clair\u00e9es et fond\u00e9es sur des donn\u00e9es probantes. Que vous soyez novice en mati\u00e8re de march\u00e9s publics ou que vous cherchiez \u00e0 optimiser votre approche actuelle, ce webinaire vous permettra de comprendre comment l&#039;IA peut contribuer \u00e0 une strat\u00e9gie d&#039;appel d&#039;offres plus cibl\u00e9e, efficace et comp\u00e9titive, et de d\u00e9celer des opportunit\u00e9s que vos concurrents pourraient manquer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Intervenants<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Stefan Morcov<\/strong>, Docteur en sciences, PDG et fondateur d&#039;Hermix \u2013 remporter des march\u00e9s publics gr\u00e2ce \u00e0 l&#039;IA \u2013, est un ing\u00e9nieur informatique fort de 25 ans d&#039;exp\u00e9rience dans la vente au secteur public. Il dirige Hermix, une plateforme SaaS bas\u00e9e sur l&#039;IA pour le suivi des appels d&#039;offres, l&#039;analyse de march\u00e9 et la veille du secteur public.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.business.gov.uk\/business-academy\/events\/how-smes-can-win-public-contracts-with-ai-17-trillion-in-opportunities-18-january-2027\/\" target=\"_blank\" rel=\"noopener\">Inscrivez-vous ici<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Discover how AI can help your business find the right public-sector opportunities, simplify tendering, and compete more effectively for contracts worldwide. What you\u2019ll learn Description Public procurement represents a vast global marketplace, but finding the right opportunities and navigating complex tender documents can be challenging for small and medium-sized enterprises. 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