{"id":1340,"date":"2023-02-16T09:17:25","date_gmt":"2023-02-16T08:17:25","guid":{"rendered":"https:\/\/www.hermix.com\/?p=1340"},"modified":"2023-02-16T09:17:25","modified_gmt":"2023-02-16T08:17:25","slug":"probleme-im-offentlichen-sektor","status":"publish","type":"post","link":"https:\/\/hermix.com\/de\/public-sector-pains\/","title":{"rendered":"Probleme im \u00f6ffentlichen Sektor"},"content":{"rendered":"<figure class=\"wp-block-post-featured-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Probleme im \u00f6ffentlichen Sektor\" style=\"object-fit:cover;\" srcset=\"https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1.png 1200w, https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1-300x157.png 300w, https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1-1024x536.png 1024w, https:\/\/hermix.com\/wp-content\/uploads\/2025\/10\/Public-Sector-Pains-article-featured-image-1-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n<p class=\"wp-block-paragraph\">Manager, Angebots-, Pre-Sales- und Account-Manager, die im Vertrieb im \u00f6ffentlichen Sektor arbeiten, verbringen t\u00e4glich Stunden damit, neue Projektm\u00f6glichkeiten zu \u00fcberwachen und zu verstehen, und<a href=\"https:\/\/hermix.com\/de\/probleme-im-offentlichen-sektor\/\" target=\"_blank\" rel=\"noopener\" title=\"\"> Ausschreibungen<\/a>.<br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Die wichtigsten Instrumente, die derzeit f\u00fcr das \u00f6ffentliche Beschaffungswesen verwendet werden, sind:<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00dcberwachung von Plattformen f\u00fcr das \u00f6ffentliche Beschaffungswesen wie <a href=\"https:\/\/ted.europa.eu\/TED\/browse\/browseByMap.do\" target=\"_blank\" rel=\"noopener\" title=\"\">TED<\/a>, wo wir manuell nach Ausschreibungen suchen, Benachrichtigungen einrichten und \u00fcberwachen sowie Dokumente herunterladen und lesen.<\/li>\n\n\n\n<li>Durchst\u00f6bern der Webseiten und Dokumente von Beh\u00f6rden.<\/li>\n\n\n\n<li>Google-Suche.<\/li>\n\n\n\n<li>Verwaltung lokaler Dokumente und Tabellenkalkulationen \u2013 wobei wir diese riesige Menge an Informationen manuell organisieren und verwalten.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Wenn wir danach eine interessante Gelegenheit finden, wiederholen wir diesen Such- und Analyseprozess, um jede einzelne Gelegenheit zu verstehen.<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Um es zu qualifizieren, indem man es mit den eigenen Kompetenzen und der eigenen Strategie abgleicht.<\/li>\n\n\n\n<li>Die Konkurrenz und den Kunden verstehen.<\/li>\n\n\n\n<li>Triff eine Entscheidung: Ja oder Nein.<\/li>\n\n\n\n<li>Entscheiden Sie sich f\u00fcr die kommerziellen und technischen Strategien, wie z. B. die vorzuschlagenden L\u00f6sungen, die Preisgestaltung, die Partner und die Lieferanten.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Dar\u00fcber hinaus verbringen wir jedes Jahr oder Quartal mehrere Wochen damit, unsere mittel- und langfristige Gesch\u00e4ftsstrategie und unsere Aktionspl\u00e4ne zu konsolidieren.<\/strong>, Die strategische Planung im B2G-Markt (Business-to-Government) erfolgt gr\u00f6\u00dftenteils manuell und basiert auf unvollst\u00e4ndigen und fehlerhaften Daten. Dazu werden Pipelines aufgebaut und \u00fcberpr\u00fcft, bestehende und potenzielle Kunden, deren Budgets, Trends, vergangene und zuk\u00fcnftige Projektm\u00f6glichkeiten, Technologien und Arbeitsprogramme analysiert.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>So werden jeden Monat Hunderte von Stunden und jedes Jahr Hunderte von Tagen verschwendet.<\/strong>, Das Extrahieren und Analysieren von Daten aus Excel-Dateien, das Auswerten von Zahlen, Sortieren, Filtern und Priorisieren von Informationen ist m\u00fchsam. Es ist eine manuelle, nicht wiederverwendbare und nicht teilbare Arbeit. Der Eintritt in einen neuen Markt oder die Gewinnung neuer Kunden erfordert erhebliche Investitionen. Es kann Jahre dauern, einen neuen Markt, beispielsweise die Beh\u00f6rden eines neuen Landes, zu verstehen. Das Verst\u00e4ndnis eines neuen Kunden oder Projekts kann Wochen oder Monate in Anspruch nehmen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Im Vergleich zu den modernen Datenanalyse- und Automatisierungstools, die in anderen M\u00e4rkten wie dem Einzelhandel oder dem B2B-Bereich eingesetzt werden, wirkt dies wie das Steinzeitalter des Informationsmanagements.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Die Kosten f\u00fcr die Kundengewinnung sind enorm. Marktanalysen sind zeitaufwendig und ineffizient. Die Erfolgsquote von Angeboten ist im Vergleich zu den erheblichen Investitionen, die f\u00fcr die Angebotserstellung im \u00f6ffentlichen Sektor erforderlich sind, gering. Die technischen Ausschreibungen entsprechen mitunter nicht den Kundenbed\u00fcrfnissen, was zu Qualit\u00e4tsproblemen f\u00fchrt.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dies alles sind erhebliche Hindernisse f\u00fcr ein nachhaltiges oder exponentielles Wachstum.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><a href=\"https:\/\/hermix.com\/de\/registrieren\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Hermix<\/a> ist eine intelligente L\u00f6sung f\u00fcr diese offensichtlichen und allgegenw\u00e4rtigen Probleme. <\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Wir bieten Automatisierung und Datenanalyse f\u00fcr den Vertrieb im \u00f6ffentlichen Sektor an, f\u00fcr <a href=\"https:\/\/hermix.com\/de\/uber-b2g\/\" target=\"_blank\" rel=\"noopener\" title=\"\">B2G<\/a> Wirtschaft-Regierung:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Chancenbeobachtung, <\/strong>E-Mail-Benachrichtigungen, Lesezeichen, intelligente Marktbeobachtung.<\/li>\n\n\n\n<li><strong>Gelegenheitsqualifikation<\/strong>, mit umsetzbaren Daten und Infografiken zu Beh\u00f6rden, Wettbewerb und L\u00fccken.<\/li>\n\n\n\n<li><strong>Marktanalyse<\/strong>, Marktsegmentierung und Prognosen. Den Markt verstehen: Wo ist das Geld, wer kauft und verkauft, was, wann, wo, wie, Bed\u00fcrfnisse, zuk\u00fcnftige Chancen und Vertragsverl\u00e4ngerungen, Wettbewerb, Herausforderungen, Partnerschaftsaffinit\u00e4ten und -bereitschaft.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Big-Data-Analysen werden im Einzelhandel und im Konsumg\u00fcterbereich bereits intensiv genutzt. Mit Hermix werden moderne Analysemethoden auch den \u00f6ffentlichen Sektor transformieren.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Every day, managers, bid, presales, and account managers that work in public sector sales spend hours monitoring and understanding new project opportunities and tenders. The main tools currently used for public procurement are: After that, when we find an opportunity of interest, we repeat this search and analysis process, in order to understand each opportunity: [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":6635,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"page_builder":"","footnotes":"","_ppma_block_editor_authors":""},"categories":[13],"tags":[],"ppma_author":[18],"class_list":["post-1340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Every day, managers, bid, presales, and account managers that work in public sector sales spend hours monitoring and understanding new project opportunities and tenders. 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